Friday, May 07, 2010

Maps, not timetables

Stephen Covey says that people should lead their lives by maps, and not timetables. Though the analogy isn’t perfect, it did come to mind when I read of  weeds resistant to herbicides like Roundup in the New York Times .

I wonder at what point did big farmers lose track of the fact that their primary purpose is producing food, and not producing X tons of soy/corn/whatever. When you’re reducing what you’re doing to a set of pure numbers and quarterly goals without any underlying purpose or mission, the danger of unintended consequences is much higher. Where’s your map telling you where you want to be headed?

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